Target - Spring Family Outfits

This page experience focuses on an assortment of mix & match prints and patterns. The collection is centered around sustainability — products are made from recycled cotton and the dyes are derived from botanicals. The overall design was inspired by the complementary pastel colors shown on the product. Wanted to create a clean, minimal experience that really puts the focus on the products in the collection. Focused on mobile and app first user experiences, prioritizing accessibility.

Target Creative Digital .com - Apparel & Accessories - Kids’ Category Team